If you're a self-user, we recommend purchasing your favorite products from the nearest Amazon store. We have Amazon direct stores in the US, Germany, UK, France, Spain, Italy, and Japan. You can find these stores in the website menu or on the product detail page.
If you're a business customer, or would like to become a global partner to sell our products, please contact us via WhatsApp or email to secure wholesale pricing and distributor discounts.

We have special discounts for bulk purchases. You can apply to become our distributor and enjoy distributor pricing.As first cooperation ,you can choose one or two pcs models from our stock to check
our handcrafted and sound .If confirmed order ,we can give your MOQ depend on different models.

For the quality if have any problem we will treat it positively. If the accessories have problems we will send the replacement accessories to customer immediately. If easy problem we can contact and told you the step by step till problems are solved. So do not worried about this, we are responsible for our products.

For quality guarantee for one year no human damage.

A.stock models , 1-3days after received payments
B.For OEM delivery times: 30 days or so after received your deposit.
Guitar delivery times: 45 days or so after received your deposit.

We can provide OEM service, but you need to contact us to get the OEM model and quotation.

For self-users, you can pay directly to Amazon to purchase our products.

For Business users,Our payment terms are as follows:

Stock models : 100% payment before shipment
OEM/ODM: 50%TT deposit first, balance before shippment.

TT / Western Union/ Paypal/TA

For self-users,Amazon generally offers free shipping, which depends on the distance between your address and the Amazon warehouse.

For Business users,

At first ,please let us know the mode of transport (by express or by air or by sea )
and also please provide us your address or airport or sea port
and your order quantities,we will check the shipment cost for you asap.
Any questions please feel free to contact me via whatsapp or email.

Hunan-branded musical instruments resonate across the globe: ‘Bullfighter’ uses electric guitars to establish a new foothold in county-level manufacturing

Within the landscape of Hunan’s manufacturing sector, construction machinery and rail transport are widely recognised as the region’s ‘heavyweights’, whilst a humble electric guitar is quietly emerging as a ‘new voice’ for Hunan’s global expansion. According to the latest figures provided by Bullfighter Musical Instruments, the company’s monthly production capacity for electric guitars, electric basses and other products has now reached over 7,000 units. These products are exported to 60 countries and regions, establishing the firm as a shining example of Hunan’s local musical instrument manufacturing sector.

Filling the Gap: From ‘OEM and Private Labelling’ to ‘Hunan Products Going Global’

For a long time, the high-end electric guitar market has been monopolised by American and Japanese brands, leaving Hunan and indeed the central region of China with a long-standing industrial void in the musical instrument manufacturing sector. The rise of Bullfighter Musical Instruments has broken this deadlock.

“We aim not merely to produce ‘Made in Hunan’ goods, but to deliver ‘Hunan-quality’ products,” explains He Bei, founder of Bullfighter Musical Instruments. Since the factory’s establishment, the company has rejected the low-end contract manufacturing model, establishing a comprehensive product R&D and quality control system covering everything from timber selection and fret-winding techniques to pickup systems. The products have gained recognition from professional users in mainstream markets for electric and acoustic instruments, including Europe, the US, Japan, South Korea and Russia, and are gradually making an impact in Southeast Asia and the Middle East. By 2025, Bullfighter had signed agreements with numerous major musical instrument brand distributors in countries such as Europe, the US, South America , India , Russia and south-east Asian, entering overseas specialist music shops under its own ‘Bullfighter’ brand and achieving a transition from ‘selling products’ to ‘selling a brand’.

In the production workshops of Yongzhou, Hunan, workers are skilfully sanding, assembling and tuning instruments. The establishment of Bullfighter Instruments has not only filled a gap in the industry but has also stimulated local employment and the emergence of a supporting industrial chain.

Currently, the company has created over 100 local jobs, covering trades such as carpentry, spray painting, electronic assembly and quality control, with 72% of staff being local residents. At the same time, the company is collaborating with provincial timber processing and hardware manufacturing enterprises to gradually establish a localised supply chain spanning “timber – components – finished products”.

“Musical instrument manufacturing is a combination of labour-intensive and technology-intensive processes,” stated a representative from the Guitar Economic Industrial Park in Yongzhou, Hunan Province. Specialised manufacturing enterprises such as Bullfighter serve as a prime example of the “specialised, refined, distinctive and innovative” development model for county-level economies, offering new insights for Hunan in attracting the relocation of coastal manufacturing and fostering distinctive industrial clusters.

The Sound of the Future: Letting the World Hear Hunan

At the Bullfighter factory, every guitar undergoes 12 quality control checks before leaving the premises, with tone adjustments carried out by luthiers possessing over five years’ experience. This relentless pursuit of the perfect ‘feel’ and ‘tone’ is reshaping the international market’s perception of ‘Made in China’.

“Our goal is not merely to produce a guitar that meets standards, but to create one that musicians will remember.” Moving forward, the company will continue to specialise in niche markets, riding the wave of Hunan’s “Three Highs and Four News” strategy to ensure that musical instruments bearing the “Xiang” brand resonate more powerfully on the global stage.

Hunan-branded musical instruments resonate across the globe: ‘Bullfighter’ uses electric guitars to establish a new foothold in county-level manufacturing

Within the landscape of Hunan’s manufacturing sector, construction machinery and rail transport are widely recognised as the region’s ‘heavyweights’, whilst a humble electric guitar is quietly emerging as a ‘new voice’ for Hunan’s global expansion. According to the latest figures provided by Bullfighter Musical Instruments, the company’s monthly production capacity for electric guitars, electric basses and other products has now reached over 7,000 units. These products are exported to 60 countries and regions, establishing the firm as a shining example of Hunan’s local musical instrument manufacturing sector.

Filling the Gap: From ‘OEM and Private Labelling’ to ‘Hunan Products Going Global’

For a long time, the high-end electric guitar market has been monopolised by American and Japanese brands, leaving Hunan and indeed the central region of China with a long-standing industrial void in the musical instrument manufacturing sector. The rise of Bullfighter Musical Instruments has broken this deadlock.

“We aim not merely to produce ‘Made in Hunan’ goods, but to deliver ‘Hunan-quality’ products,” explains He Bei, founder of Bullfighter Musical Instruments. Since the factory’s establishment, the company has rejected the low-end contract manufacturing model, establishing a comprehensive product R&D and quality control system covering everything from timber selection and fret-winding techniques to pickup systems. The products have gained recognition from professional users in mainstream markets for electric and acoustic instruments, including Europe, the US, Japan, South Korea and Russia, and are gradually making an impact in Southeast Asia and the Middle East. By 2025, Bullfighter had signed agreements with numerous major musical instrument brand distributors in countries such as Europe, the US, South America , India , Russia and south-east Asian, entering overseas specialist music shops under its own ‘Bullfighter’ brand and achieving a transition from ‘selling products’ to ‘selling a brand’.

In the production workshops of Yongzhou, Hunan, workers are skilfully sanding, assembling and tuning instruments. The establishment of Bullfighter Instruments has not only filled a gap in the industry but has also stimulated local employment and the emergence of a supporting industrial chain.

Currently, the company has created over 100 local jobs, covering trades such as carpentry, spray painting, electronic assembly and quality control, with 72% of staff being local residents. At the same time, the company is collaborating with provincial timber processing and hardware manufacturing enterprises to gradually establish a localised supply chain spanning “timber – components – finished products”.

“Musical instrument manufacturing is a combination of labour-intensive and technology-intensive processes,” stated a representative from the Guitar Economic Industrial Park in Yongzhou, Hunan Province. Specialised manufacturing enterprises such as Bullfighter serve as a prime example of the “specialised, refined, distinctive and innovative” development model for county-level economies, offering new insights for Hunan in attracting the relocation of coastal manufacturing and fostering distinctive industrial clusters.

The Sound of the Future: Letting the World Hear Hunan

At the Bullfighter factory, every guitar undergoes 12 quality control checks before leaving the premises, with tone adjustments carried out by luthiers possessing over five years’ experience. This relentless pursuit of the perfect ‘feel’ and ‘tone’ is reshaping the international market’s perception of ‘Made in China’.

“Our goal is not merely to produce a guitar that meets standards, but to create one that musicians will remember.” Moving forward, the company will continue to specialise in niche markets, riding the wave of Hunan’s “Three Highs and Four News” strategy to ensure that musical instruments bearing the “Xiang” brand resonate more powerfully on the global stage.